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Tradesman Marketing Series: How to get more customers for your business? The ultimate guide for UK trades.

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Small businesses rely on a steady stream of customers to pay the bills. Often the difference between a good and a bad month is only 2 customers. Whether you're a sole trader or a company looking to expand. What we're about to dive into in this series is a step by step guide to marketing, aimed at small to medium service based businesses. So if you're and Electrician, Plumber, Painter and Decorator or Plasterer, keep on reading and we'll give you the full break down of how to get more customers in the UK. Don't worry. This isn't going to be jargon filled marketing guru type series. This is built from the knowledge of building our own trades businesses and being asked to help friends along the way, until moving across and looking to help other people in a similar position to which we once were.

Often, people are wondering around blind, trying this and that in the hope that something works. If that's you, then take this time to reset and actually think of a plan on how to get more new customers. The good news is it's never been easier. There are tools and various options available to people of all levels. You might choose to do one thing we mention. You might choose them all. The one thing I can guarantee is that this series of articles will give you direction on how to approach new business. If you do it well, you will spend less time, for more customers.

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What this meant for ourselves, is that our reputation and trust in the company has increased. Therefore we can actually work less, be fussier about the customers we work with and charge more!

Now before we get started the first thing we will briefly touch on is, out of all the work you do. What is ideal job? What pays the best, is easy to do and makes you think, yes we've got another one of those book in!

Keep this in mind and we'll look at how to get more of this type of work.


Click here for our next article in the series which looks into doing social media the right way.


If you need to discuss help with getting new customers to your business then speak to us at Small Business Website Designs and we can help from a small leaflet design to a full marketing plan.

 
 
 

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